Regional Logo Designs

We are all proud of the places we have lived in and the towns we grew up in. This proud thing is a sentimental attachment that can be well used in marketing and branding of your business or products. Some businesses have successfully used these sentiments by placing the name of their city in their business name or their product name.

When it comes to logo design and marketing, using your regional base as a proud symbol is a very effective marketing technique. In cities where businesses rely heavily on the tourists from other towns and countries, this could attract lots of new buyers.

You can use this in your logo design by adding a famous landmark's illustration into your logo. For example people in NYC can add statue of liberty to their logo design. Below are some examples of how people have used the regional association into their logo designs to attract customers:

Small Businesses Should Learn The Tricks of The Trade

One part of being original in your come up to test with new thoughts in your advertising campaigns is that you keep yourself up to date on the newest trends in the trade. You also need to recognize what cost efficient methods are accessible to you as a small business to make use of for advertising of your brand, products and/or services. One such promotion device that will help you with your brand intensification labors is getting a logo design for your company.


Just like every other field of industry, graphic design industry also has its own sharks ready to chew the precious income of their shopper and making a few extra cash for themselves. As a small business you need to understand your options so that you are not robbed blindly. There are a lot of ways to save cost on your logo design without compromising on excellence and individuality of the overall project. You can only get all the benefits of this efficient promotion tool only with thorough understanding of what a logo design is and how it can help you with your goals.


A logo design, which is a graphic figurative representation of your business, plays a very vital role in making your brand admired. Since it is generally believed that a picture or an image is much easier to remember than plain old text, and since a picture if drawn cleverly can deliver larger messages more effectively, a logo design acts as communication bridge between you and your clients. In their minds, your clients, potential customers and partners would associate your business with this image. This will make your business more recognizable, more professional and more trustworthy.

Logo Design - The quality issue

Each and every business has a logo now days. Sometimes you would see caricature of a chicken washing smiling at you and when you read below you find out that the chicken was actually the brand logo of an industrial detergent. Now your mind wanders about the possible relationship between the brand of an industrial detergent and the chicken.

Brand identity is a vast feild. There are even researchers at universities like Harvard and Yale who study these subjects religiously. One thing every one agrees upon is that a good logo design has the single most crucial role in the entire brand identity scheme.

But then what is a good logo design? What are the characterstics of it and hwo do you recognize it?

lets go back to the example we discussed in the beginning of the post. The chicken representing a detergent powder. When your mind wandered you looked for more clues and you found out that the detergent is actually called Chickly-Chick  detergent powder. Now you understand the relationship between the character of the logo and the product or the brand it is representing. So basically it was a good logo, because it gives the viewer the impression that directly represents the name of their product. This chicken on their logo is so freakishly happy that it would be hard for viewers not to love her and remember her next time they go shopping for detergent.

Good logo design is affordable, attractive, memorable, concise and meaningful.